The wonderful charity benefitting from this is the Circulation Foundation, which funds and promotes research into vascular diseases, as well as raising awareness. Vascular disease is as common as cancer or heart disease, and contributes to 40% of deaths in the UK, but awareness and funding for essential research isn’t nearly high enough. I’m a vascular surgery registrar, and see patients and families suffer from this every day. We ALL have many blood vessels and vascular disease could affect any one of us or our families. Please give extremely generously!